Clay - Uplevel your data enrichment. Scale personalized outreach. - Toolnav

What is Clay?

Clay is a go-to-market platform that helps teams uplevel their data enrichment and automate personalized outreach. With Clay, you can start with a list of leads, either prospected through Clay or from your own CRM, and follow the steps below.

Features

List Building

Import or create a targeted list, sync a list of leads from your CRM, or prospect from scratch to build targeted lead lists. We have 10+ built-in sources to help you find companies, people, and open jobs.

Consolidated Data Enrichment

Access 75+ enrichment tools with Clay to increase your data coverage. Clay gives you access to 75+ enrichment tools in one credit-based marketplace: search multiple sources at once for any data point.

AI Research Agent

Replace manual research workflows with our AI agent. Our AI web scraper also helps automate manual, unstructured SDR research. Use it to visit a list of domains and find case studies, determine SOC-II compliance, or any creative idea.

Automate Your Outreach

With a solid data foundation, automate personalized outreach. Our AI messaging tool can use your data to craft 1-1 personalized messages to any prospect.

Price

Start building for free. Import/build a lead list, enrich your leads with 75+ data providers, use our AI research agent, and scale your outreach.

Helpful Tips

Use Clay to automate hours of manual research so sales teams can focus on selling.
Implement Clay as an essential pillar of every company's GTM stack, enabling outbound built on the highest quality data foundation possible.
Leverage Clay's combination of data providers to triple data coverage and quality on contact info, firmographics, and more.

Frequently Asked Questions

What kinds of companies use Clay?

We serve GTM teams of all sizes, ranging from large enterprise companies to SMBs, startups, solo founders, outbound agencies, and more.

Who on my team should use Clay?

GTM leaders, GTM operations team members, SDRs, and growth leads can all benefit from using Clay.

What tools does Clay replace for me?

Clay can replace your prospecting, data enrichment, and AI message drafting tools.